Lumitivo
The wine-based aperitivo — spritz, Negroni, and apéritif on your beer & wine license.
Lumitivo is the wine-based answer to the Italian aperitivo — a bittersweet, radiant-orange bitter in the Aperol and Campari mold. It gives your bar the spritz, the Negroni, and the solo apéritif pour, all on the beer & wine license you already hold. Real, wine-based alcohol at 13.9% — no spirits license, no compromise on the aperitivo your guests came in for.
The aperitivo hour, on the license you have
Aperitivo has gone from niche to one of the fastest-growing occasions on American drink menus — but the spritz and the Negroni are built on spirits most beer-and-wine venues can’t pour. Lumitivo removes that wall: a real, wine-based Italian bitter that opens the entire aperitivo menu with no liquor license.
The spritz
Lumitivo, sparkling wine, a splash of soda, orange slice — the drink of the summer, in ten seconds.
The Negroni
Pair it with wine-based gin for a wine-based Negroni — the aperitivo classic on a beer & wine permit.
Solo apéritif
Over ice with an orange twist — the low-effort, high-margin pre-dinner pour.
The details
The SB Lumitivo Spritz
The three-ingredient aperitivo your staff can build in ten seconds — bright, bittersweet, and unmistakably orange.
Round out the wine-based bar
Get a quote for your business.
Tell us a little about your operation and we’ll be in touch with pricing and recommendations.
- Wine-based — serve the aperitivo on your beer & wine license
- Serve under your existing beer & wine license
- No obligation — taste first, decide later
For licensed retailers, establishments, and operators. 21+ only.
Get a quote
Tell us a little about your operation and we’ll be in touch with pricing and recommendations.
For licensed retailers, establishments, and operators. 21+ only.